1. Use a well tuned and efficient antenna A low SWR means more signal radiates from the antenna and not reflected back into your transmitter. A high SWR, can damage or shorten the life of your transmitter.
2. Increase height of antenna You might be surprised what a five foot
increase in height can do to improve your
signal.
3. Replace or upgrade RF cable RG58 has 5.8db loss per 100ft
LM400 has a 1.2db loss per 100ft Coax Cable Attenuation Chart